At the end of August, the Chinese Government announced 20 measures to promote consumption.
The world’s second largest economy has recently continuously received negative news.
Shopping centers clearly show their efforts to take advantage of the night economy, not just by increasing opening hours.
A night market in Shenyang (China) seen from above.
`The night economy has increased visitor traffic to these locations,` Wei said.
In May, Hopson One – one of the most famous shopping centers here announced the official opening of a `night canteen`.
Currently, this place has nearly 20,000 square meters of dining area in the basement, decorated in an ancient town style, with narrow and paved roads.
The food delivery service is also very excited about nightlife.
Not only are retailers increasing their operating hours, medical centers are also starting to do this.
In recent years, many hospitals in China have also opened night clinics or increased operating hours.
Visitors visit a light show in Zhejiang.
Tourism is also an area that this country’s officials want to target.
Qingdao, Yantai and Hangzhou are among Chinese cities spending heavily on light shows in recent years.
However, according to experts, China still has a long way to go if it wants to have a brilliant night-time economy like major cities in the world, typically New York or London.
He pointed out that nighttime expenses mainly fall on Broadway shows and other cultural activities.
Tourists participate in a fishing event in a village in Hangzhou.
The opening of `late night canteens` also contrasts with the lack of night markets in Beijing.
However, `the streets are places that are difficult for the government to control. If you bring people into indoor areas, you can control who comes and goes,` she said.
Another challenge is that shopping centers will have to accept risks when the initial investment may not bring profit.
In addition, limited public transportation also makes it difficult to develop the night economy.
`I propose that Beijing should be like New York, open one or several 24/7 subway lines,` Qin said, `New York is a 24-hour city, a city that does not sleep.`